nerves system essays

nerves system essays The two types of the nervous system are the Central nervous system and the peripheral nervous system. They are responsible for integrating, processing, and coordinating Sensory data and motor commands the central nervous system, which interprets sensory input and carry information to maintain homeostasis. CNS can't be regenerate because a CNS consists of the spinal cord that mean if it's break the spinal cord is break also. The peripheral nervous system consists of the nerves that branch from the brain and spinal cord. It is a thick bundle of nerve fibers located within the spinal cord. The PNS can be regenerate and it will regrow. The brain and spinal cord are the main parts of the nervous system. The brain controls every part of your body and is located top of our head inside our skull. The spinal cord with controls our movement. Nerve cells contain 3 parts: dendrites, cell body and the axon. Dendrite is the receiving part of the neuron. It is a short extension of the cell body And send signals toward the cell body and the cell body conducts nerve impulses which in the transmission of the nerve impulses from the region to the other cell. The axon is a single extension carries the message to the next neuron, which controls all of the nerves. The nerve impulse is response of the neuron. There are 3 classes of neurons: sensory neurons, motor neurons, and interneurons. Neurons are also called nerve cells. A sensory neuron takes information from a receptor to the CNS. A motor neuron takes information away from the CNS. An interneuron transfer information between neurons in the CNS. It also sending out signal to the muscles resulting in contraction or movement. Nerves impulse occurs when an action potential changes rapidly. When action potential occurs, the sodium gates will open as Na+ flowing into the axon the changes from -65mV to +40mV, this is call depolarization and during repolariza ...

11 Content Marketing Misconceptions That Make You Sound Dumb

11 Content Marketing Misconceptions That Make You Sound Dumb Content marketing is as popular as ever. According to Google Trends, it is actually more  popular than ever. Despite that popularity, how do you know that you are doing it right? You might be repeating some of these common content marketing misconceptions. Even worse, they might be making your sound dumb. You don’t want to sound dumb, do you? Of course not! Here are 11 of the most commonly repeated content marketing misconceptions that will make you sound dumb and (more importantly) how to avoid them. #1 ) â€Å"How do we best describe our product using content marketing?† Why you sound dumb: You’re doing it wrong. Content marketing isn’t about your product, it’s about the people that use your product. Give them what they really want. Content marketing has brought on a major shift from the status quo.  It is no longer about you and your product; it is about the people who use your product. You see, we used to create marketing materials that covered the features and benefits of our products, highlighting every mindless detail. That doesn’t work anymore.   Your audience wants more. Content marketing is about providing our audience with value in exchange for their time. This means giving them advice and helpful materials that enrich their lives and build trust with our brand. If you are trying to describe your products using content marketing, then you are definitely doing it wrong. Even if your product can technically â€Å"enrich your customers lives.† Focus your content marketing efforts on the subjects that your customers care about. What do they want to hear? What are the most common questions that they ask you? How you can answer them with content marketing? Read more: What Is Content Marketing (Really)? #2) â€Å"I wonder if we can hire an agency to do all this work for us.† Why you sound dumb:  The best content marketing will almost always come from you. Find the experts in your own team first. There are plenty of good agencies out there that can help you with your content marketing, but that doesnt necessarily mean they should be your first resource. Before you outsource, make sure you try things out on your own. Often the best content marketing is provided by the industry experts right within your own team. We all have industry experts on our team. They know what your customers want and how to talk to them so that they understand. Who are your experts, and and how can you get them involved in your content marketing efforts? Dont give up on this too soon. Read more:  How To Run The Perfect Content Planning Meeting #3) â€Å"We just need to create a viral video, that’s all.† Why you sound dumb:  Content marketing is a marathon and not sprint. You can improve your likelihood of virality, but it can’t be manufactured. Don’t look for a quick-fix solution. Viral videos are great, but dont think that you can turn and create one on a dime. While companies like Upworthy have proven that the chances of making something viral can be increased, it is not an exact science. In other words, you cant manufacture a viral video, and you probably shouldnt try. In marketing, it is tempting to become distracted by the one size fits all solution that feels like an easy way out. In reality, it probably wont work. Content marketing is about the long haul and the slow build. Concentrate on providing value and building trust, rather than being an overnight sensation. Read more:  25 Growth Hacks Your Content Marketing Desperately Needs #4) â€Å"First, let’s spend several months defining our content marketing strategy.† Why you sound dumb:  This is a decision that is made by fear. You don’t need a strategy, you need to make a commitment to trying new things and learning while you do it. The word strategy gets thrown around a lot in marketing, and usually it paints the wrong picture about what we need to do as marketers. The strategy term generally assumes that we can make a grand plan and execute it perfect. Both of these assumptions are incorrect. First of all, we dont always know that our marketing strategy will actually work. Secondly, we dont know what we are going to learn once we started executing our plan. The right way to do marketing is to simply start with something, learn from the results, and make constant revisions to our plan. We should never write out a step-by-step checklist and assume that we have it all figured out. We dont. Read more: Here’s Why You Don’t Need A â€Å"Content Marketing Strategy† #5) â€Å"I know, let’s draw some inspiration from the Coca-Cola campaign.† Why you sound dumb:  Yes, Coca-Cola has a pretty epic content marketing plan going on right now, but youre not Coca-Cola. Far too often marketers emulate the big advertising that they see around them rather than serving their own audience in a unique way.  This is why so many advertising agencies attempt to make funny commercials that simply try and build brand awareness rather than building trust. Its an easy mistake to make, because it is the type of marketing that we see every day. Take the Coca-Cola site ahhhh.com. It includes hundreds of web based games that are fun, addictive, and filled to the brim with iconography relating to the Coke brand. It is a great example of content marketing, but that doesnt mean that you need one too. Dont try to keep up with the big brands. Get to know what your audience wants, and give them what they need. Dont go chasing the big timers. Read more: 5 Ways To Find Truly Unique Blog Ideas #6) â€Å"Before we get too far, we need to decide what our brand message will be.† Why you sound dumb:  Don’t you see? You are not longer in charge of your message. Find the conversation that already exists and work your way into it. That or, simply provide big value and go from there. More than anything, social networking has changed how much control we have over our companys brand. With nothing more than a Facebook profile or Yelp account, your customers are now inventing your brands message on the fly. What your customers say about you is no longer up to you. Youre simply along for the ride. As content marketers, it is important that we focus our efforts on entering the conversation that is already happening rather than trying to invent our own. What are the hot topics surrounding your brand? What topics do people talk about the most within your industry? Attaching yourself to these discussions will be much more attainable than defining the messages yourself. Invest in the community that your brand serves, and they will probably invest back in you. Read more:  Should You Start A Google+ Community? #7) â€Å"We don’t really need images. Its all about keywords and SEO right?† Why you sound dumb:  Images add SEO value all by themselves. They also make your content better and more engaging. They are a big part of the content marketing puzzle. Images are hard. It can take a lot of work to come up with unique and interesting images for your blog, but it is probably worth the effort. Google Image search is often a large contributor to overall search traffic, and images themselves make your content more enjoyable and easier to digest. The big trick is to make sure that your images are unique, and not breaking any copyright laws. Read more: Are You Sure You’re Using Copyright-Free Images On Your Blog? #8) â€Å"We share our content on Facebook. Isn’t that enough?† Why you sound dumb:  You need to spend as much time on promotion as you spend on the content. This should include a social sharing schedule. A lot of effort in content marketing is wasted when content is created and not shared properly. The most common (and frustrating) scenario is a blog post that goes live only to be shared once our twice on social media. There is so much more that you can do! You simply must share your content more than once on social media. The strategy that we recommend actually includes creating a social media promotion schedule that happens every time you complete another blog post or publish another article on your site. The schedule could look something like this: On publish – Social message sent when blog post goes live Same day – Initial social messages trickle out to your accounts over the next 2-3 hours. Next day – Messages are shared again on the appropriate social channels. Next week – Another series of messages are pre-scheduled and sent the following week. Next month – Even more social messages are pre-scheduled for the following month. Next _____ – Additional messages can optionally be scheduled for the three-month mark or beyond. By incorporating this type of schedule, you can nearly double the number clicks and shares that your post will see. It is a win-win scenario that many of us fail to execute. Read more: How To Promote Your Blog With Social Media #9) â€Å"Content quality doesn’t matter. We just need to trick the search engines.† Why you sound dumb:  You can’t trick the search engines. They actually care about quality more now than ever. With every update to their algorithm, Google is putting content quality at the forefront of their process. Blogger Neil Patel does a great job outlining Googles algorithm changes over that last several years. It is very clear that Google likes good quality content, and even more importantly, knows it when it sees it. The question is, do you? Many times, we look to take a quantity over quality approach to creating content. We publish more content with fewer words and hope to break through in the Google rankings. Not so fast. Content marketing is not a race for more content, it is a race for better content. In fact, many bloggers are choosing to cut back on the amount of content they create just so they can focus on creating better content from the get go.

Public relations Essay Example | Topics and Well Written Essays - 1500 words

Public relations - Essay Example â€Å"Corporate reputation, a key (albeit implicit) responsibility of business continuity managers for years, has become a topical and vital asset and risk for companies to manage.† (Binneman, 2006). Earning good reputation as a successful company in construction industry requires a lot of input from the owners. In the dynamic environment of the modern world, a company needs to be good at things more than just the end products, in order to satisfy the critiques and gain room and value in the business world. Modern age is an age of technology. Everybody is interconnected. Communication is frequent, meaningful and effective. In such an environment, it has become very essential for the companies in the market to earn a good reputation to progress in the market. Companies need to take care of professional ethics in their style of dealing and relationships with other companies, people and the society. â€Å"The adoption of a code of conduct is a fundamental step in the attempt to improve the ethical culture in todays business world†. (Rotta, 2007). They need to work in a way that would conform to the standards and requirements of the corporate social responsibility. The need of reputation management is increasing. To explain these concepts, it would be very appropriate to achieve this with the help of a practical situation. Therefore, a construction company named Bridgestone Construction Company is referred to in this case study. This construction firm is serving as a contractor on one of the mega projects in Pakistan. Name of the project is Canyon Views. It is a house-development project. The client of the project is EMAAR, and Kasif Aslam Associates (KAA) is serving as the consultant on the project. Project manager firm selected by EMAAR for the project is Turner Inc. all of the information has been collected from my friend who has served in the Bridgestone Construction Company as a Site Engineer for three months as a part of his internship. The project is

A martain is your target reader, has no knowledge or understanding of Essay

A martain is your target reader, has no knowledge or understanding of life on planet earth - Essay Example The baseball game at Fenway Park is one of the most spectacular sports played in the field, a form of entertainment that yearly will flood the stadium with thousands of spectators who are certified baseball enthusiasts. Although some of them are just mere spectators with no particular affinity for a baseball game, they will always find themselves entertained with the game. This is because the baseball game at Fenway Park is already a historic event and a significant part of the human life on earth, as sports cannot be separated from the lives of the people. In the first place, people on earth have the affinity for not only being entertained with the actual sports, but on finding who will win in the game, or the best at playing the sports. The winners in every sport are usually considered the best. Therefore, every player definitely would want to win. In particular, many spectators are looking forward to how the Boston Red Sox would defeat their opponents and bring home the victory. O n the other side, the opponents of Boston Red Sox are thinking the same thing, and so they have in mind to play their best and for them to bring home the trophy. Baseball is a bat-and-ball game. This is a kind of game that is played not only by a one individual, but a team which is composed of nine players. The game is to be played by two competing teams, having nine players each. In every game, one team must be assigned for batting and the other for fielding. The team in batting should hit the ball thrown by the pitcher assigned coming from the fielding team, so that the players in the batting team can run counterclockwise around the arrays of four bases arranged separately at a specific but equal distance in the field in a diamond-like shape. The goal of the fielding team is to achieve three outs from the batting team, by eliminating possible runs from the batting team to the bases.

Commentary on Transcendentalism Throughout Moby Dick Essay Example for Free

Commentary on Transcendentalism Throughout Moby Dick Essay It is quite possible that nothing runs deeper through the veins of Herman Melville than his disdain for anything transcendental. Melville’s belittling of the entire transcendentalist movement is far from sparsely demonstrated throughout the pages of Moby-Dick, in which he strategically points out the intrinsic existence of evil, the asperity of nature and the wrath of the almighty God. To Melville, transcendentalists became a â€Å"guild of self-impostors, with a preposterous rabble of Muggletonian Scots and Yankees, whose vile brogue still the more bestreaks the stripedness of their Greek or German Neoplatonic originals† (â€Å"Herman Melville† 2350). Transcendentalists went beyond denying the doleful possibilities of human error and suffering, and it is this ignorant altruism of transcendentalism in its looser grasps which prompted Melville’s scorn. Within the Emersonian school of thought lies the belief that â€Å"[the] ruin or the blank that we see when we look at nature, is in our own eye† (Emerson et al. 81) and that â€Å"the evils of the world are such only to the evil eye† (Emerson et al. 174). Melville, however, believes that on our planet lies an inherent evil, going as far as to say, â€Å"A perfectly good beingwould see no evil. But what did Christ see? He saw what made him weep† (Thompson 2350), pointing out that not only does evil exist, but it exists within Christ, the ultimate symbol of good. Moby Dick, the white whale itself, is the prosopopeia of evil and malevolence in the universe. All that most maddens and torments; all that stirs up the lees of things; all truth with malice in it; all that cracks the sinews and cakes the brain; all the subtle demonisms of life and thought; all evil, to crazy Ahab, were visibly personified, and made practically assailable in Moby Dick. (Melville 154) Moby Dick is also a depiction of Leviathan, Job’s whale created by God as a malicious symbol of God; Ahab â€Å" sees in Him outrageous strength, with an inscrutable malice sinewing it† (Melville 138), and if God is a representation of the spirit of the world, then within the world must exist â€Å"an inscrutable malice. † Transcendentalists made nature out to be this wondrous, awe-inspiring creation of God whichseeing as he believed God to be more evil than goodis an idea Melville blatantly rejects as a fallacy. Where Emerson says, â€Å" Nature satisfies by its loveliness, and without any mixture of corporeal benefit† (Emerson et al. 107), Melville says, all other earthly huesevery stately or lovely emblazoningthe sweet tinges of sunset skies and woods; yea, and the gilded velvets of butterflies, and the butterfly cheeks of young girls; all these are but the subtle deceits, not actually inherent in substances, but laid on from without; so that all deified Nature absolutely paints like the harlot, whose allurements cover nothing but the charnel-house within. (Melville 164) When sent out to sea, the Pequod and its crew were faced by the nature of which Melville speaksa nature that, at times, seems to â€Å"gild the surface of the water with enchantment, and causes even the wary hunter to have a land-like feeling toward the sea† (â€Å"Herman Melville† 2351), but is actually veils behind which God hides and constantly threatens to unleash his ambiguous animosity. It is the whale, a product of God and nature, that has reaped the leg of Ahab, that lashes out with the force of a thousand men. It is the beguiling call of nature that lulls the absent minded youth into an opium-like reverie by the blending cadence of waves with thoughts until he loses his identity and takes it upon himself to take the ocean at his feet for the deep, blue bottom that pervades mankind (Melville 134-135); calms are crossed by storms, a storm for every calm. Furthermore, Melville ridicules the transcendentalists for their blindness to the rest of the world. The transcendentalists saw only the world through the â€Å"dimensions of a sturdy window in Concord† (â€Å"Herman Melville† 2394). Melville could depict the true attributes of nature in a more scrupulous manner, for he had left his home in New England and sailed around the world. When Emerson claimed that the poet â€Å"disposes very easily of the most disagreeable facts,† it prompted Melville to respond, â€Å"So it would seem. In this sense, Mr. E is a great poet† (Thompson 443). Though a seemingly of a seemingly different nature, passions, desires, appetites, and senses of the flesh are a part of nature nonetheless: they are instincts, a natural part behind the drive of man. â€Å" [All] deep, earnest thinking [that] is but the intrepid effort of the soul to keep the open independence of her sea; while the wildest winds of heaven and earth conspire to cast her upon the slavish shore† (Melville 95). It is this natural drive that keeps man from falling under the spiritual drive, this tyrannous and brutal enslavement of this wrathful God, for â€Å"natural or carnal men are without God in the world† (Alma 41:11). It seems as though Melville has an everlasting quarrel with God. Throughout Ahab’s quest for the white whale, Melville has shown his own personal independence from the authoritarianism of Christian dogma. It is apparent that religious conventionalism was Melville’s favourite target for satire, but largely because he saw himself in competition with it. His own genius was deeply religious and the Bible seemed to serve the deepest purpose in Moby-Dick. Melville was caught in a vicious battle that he created and could not win. He started by loving God, then moved to hating God, progressed into a complete detachment from Godfeeling neither love nor hate. He grew to hate his detachment and decided that God might indeed be lovable, and so the vicious cycle repeats (Thompson 148-149). Thompson concludes, â€Å"The underlying theme in Moby-Dick correlates the notions thatGod in his infinite malice asserts a sovereign tyranny over man and that most men are seduced into the mistaken view that this divine tyranny is benevolent and therefore acceptable† (242). Melville agreed with the transcendentalists that the spirit is substance, but he began to diverge from the transcendental conclusion that its effect on man was benevolent. Moby-Dick tells not only the story of the ventures of the Pequod and its crew, but also of Melville himself. It captures all of Melville’s personal contempt toward the entire transcendentalist movement, and demonstrates his realistic recognition of evil through the symbolism of the whale, his struggle with religion through the use of ontological heroics, and his less-than-altruistic ideas of nature through the use of sheer logic. It is the perfect emblem for his gratitude for rationalism and respect for realism. â€Å"Oh, the rare old Whale, mid storm and gale In his ocean home will be A giant in might, where might is right, And King of the Boundless sea. † WHALE SONG Works Cited. Emerson, Ralph Waldo, Atkinson Brojoks, Edward Waldo Emerson. The Essential Writings of Ralph Waldo Emerson. New York: Random House Digital, Inc. , 2000. Print. â€Å"Herman Melville. † World Literature Criticism. 1st ed. 1992. Print. Melville, Herman. Moby-Dick. Mineola: Dover Publications, Inc. , 2003. Print. Myerson, Joel, Sandra Harbert Petrulionis, and Laura Dassow Walls. The Oxford Handbook of Transcendentalism. New York: Oxford University Press, 2012. Print. The King James Bible. Susan Jones. New York: Doubleday, 1985. Print. Thompson, Lawrence. Melville’s Quarrel With God. Princeton: Princeton University Press, 1952. Print.

Structure in Hamlet Essay -- GCSE English Literature Coursework

Structure in Hamlet    In Shakespeare’s tragic drama Hamlet, what is the structure? Is it a two-part construction of Rising Action and then Falling Action? Is it a three-part construction? Or four parts? This essay will answer these questions and others related to structure.    A.C. Bradley in Shakespearean Tragedy analyzes the structure of Shakespearean tragedy:    As a Shakespearean tragedy represents a conflict which terminates in a catastrophe, any such tragedy may roughly be divided into three parts. The first of these sets forth or expounds the situation, or state of affairs, out of which the conflict arises; and it may, therefore, be called the Exposition. The second deals with the definite beginning, the growth and the vicissitudes of the conflict. It forms accordingly the bulk of the play, comprising the Second, Third and Fourth Acts, and usually a part of the First and a part of the Fifth. The final section of the tragedy shows the issue of the conflict in a catastrophe. (52)    Thus the first step of the structure of Hamlet involves the presentation of a conflict-generating situation. Marchette Chute in â€Å"The Story Told in Hamlet† describes the beginning of the Exposition of the drama: The story opens in the cold and dark of a winter night in Denmark, while the guard is being changed on the battlements of the royal castle of Elsinore. For two nights in succession, just as the bell strikes the hour of one, a ghost has appeared on the battlements, a figure dressed in complete armor and with a face like that of the dead king of Denmark, Hamlet’s father. A young man named Horatio, who is a school friend of Hamlet, has been told of the apparition and cannot believe it, and one of the officers has... ...ive but Earnest Young Aristocrat.† Readings on Hamlet. Ed. Don Nardo. San Diego: Greenhaven Press, 1999. Rpt. from The Masks of Hamlet. Newark, NJ: University of Delaware Press , 1992.    Shakespeare, William. The Tragedy of Hamlet, Prince of Denmark. Massachusetts Institute of Technology. 1995. http://www.chemicool.com/Shakespeare/hamlet/full.html    West, Rebecca. â€Å"A Court and World Infected by the Disease of Corruption.† Readings on Hamlet. Ed. Don Nardo. San Diego: Greenhaven Press, 1999. Rpt. from The Court and the Castle. New Haven, CT: Yale University Press, 1957.    Wright, Louis B. and Virginia A. LaMar. â€Å"Hamlet: A Man Who Thinks Before He Acts.† Readings on Hamlet. Ed. Don Nardo. San Diego: Greenhaven Press, 1999. Rpt. from The Tragedy of Hamlet, Prince of Denmark. Ed. Louis B. Wright and Virginia A. LaMar. N. p.: Pocket Books, 1958.

Contemporary Indian English Women Writers Essay

The book under review by Dr. K. V. Dominic has 27 essays by 24 eminent critics of Indian English literature on about 12 Indian English writers: novelists, and poets. There are four essays on Anita Desai, two on Kamala Markandaya, two on Kamala Das, three on Shashi Deshpande, two on Arundhati Roy, two on Bharati Mukherjee, one each on Jaishree Mishra, Chitra Banerjee Divakaruni, Kiran Desai, Smita Tiwari, Chandramoni Narayanswamy, and Charmayne D’Souza. There is also one article that makes a comparative study of world women poets. Linda Lowen and Jaydeep Sarangi interview respectively Sarojini Sahoo and Rizio Yohanan Raj. V. Ramesh has three and Sudhir Arora two articles in this anthology. Besides, there is also a ‘Preface’ by the editor, Prof. Dominic, doctorate on the fiction of RK Narayan, is, himself, a poet and critic of wide renown. The editor, in his ‘Preface’ to this book, is very clear about his perception about the Indian English women writers. He writes: â€Å"Indian writing in English is . . . both an Indian literature and a variety of English literature. It has an appeal both to Indians and English men† (v). He further adds: â€Å"Indian English women writers have made a phenomenal contribution to Indian literature as well as world literature. They are able to portray a world that has in it women rich in substance. The women in their works are real flesh-and-blood protagonists who make the readers look at them with awe with their relationships to their surroundings, their society, their men, their children, their families, their mental make-ups and themselves† (x-xi). Novelists & Story writers The book undertakes the study of 11 women novelists: Anita Desai, Kamala Markandaya, Shashi Deshpande, Arundhati Roy, Bharati Mukherjee, Jaishree Mishra, Jhumpa Lahiri, Githa Hariharan, Kiran Desai, Chandramony Narayanaswamy, and Charmayne D’ Souza. Among the four articles on Anita Desai’s fiction two are by V Ramesh and one each by Latha R. Nair and Sr. Sophy Pereppadan, V. Ramesh in one of his article traces the â€Å"Dravidian aesthetics† in her fiction from feministic stance. He concludes that women’s â€Å"faculty to endure the domestic injustice and the institutionalized tyranny unseat the myths of feminity, motherhood and marriage. This is . . . what the Dravidian culture is all about† (19). In the other, he studies Sita’s character as â€Å"The Paradoxical Psyche of an Archetypal Indian Woman† in Anita Desai’s novel Where Shall We Go This Summer? In this article, he infers that â€Å"Anita Desai undeniably divulges a co mmendable grasp of the quandary and dilemmas of woman and portrays her own vision of a variegated facet of woman in modern India and her fully stimulated feminine sensibility† (48). Latha R. Nair explores Desai’s novels in a quest to explicate â€Å"Locale as an Extension of the Self† and finds that â€Å"the locale or milieu becomes a commanding centre† in her novels. Her characters â€Å"are definitely apart (sic) [a part] of the locale, which reflects, expands and transforms their identity. It is not possible to free ourselves from this milieu which is an integral part of our psychological milieu† (9). Sr. Sophy Pereppadan digs deep into Desai’s novel Fire on the Mountain to trace her â€Å"alienation† and affirms that â€Å"Her desire ‘to be alone’ finds expression in her love for nothingness–an expression of nihilism. This is in some sense a ‘death-wish,’ which enjoys the devastation of the live world. She gratifies her craving for aloneness by annihilating everything existing . . .† (36). Shishu Paul tries, in his article, to show the impact of political upheavals on human relationships in Kamala Markandeya’s novel, The Golden Honeycomb. He affirms: â€Å"Markandaya has conveyed through this novel that freedom is universal basic [human] right which nobody should try to suppress. Humanity is all one: lack of love and understanding creates Chasm and conflict. The underlying theme is the doctrine that human nature, of whatever race or class is basically the same† (70). V. Ramesh, on the other hand, elucidates femin istic principles in Indian women in all novels of Markandaya in the present article. He posits: â€Å"Kamala Markandaya suggests that freedom is to be necessarily tempered with responsibility to achieve advancement and evolution. Her women are branded, though not for making comprehensive depiction but for offering an in-depth study of the human psyche enmeshed in the values of different hues–social, traditional and spiritual† (82). The book has three articles on the fiction of Shashi Deshpande: one each by Vincent Aerathu, Asha Susan Jacob, and G. Baskaran. Vincent Aerathu studies girl children in Deshpande’s novels, The Dark Holds No Terrors, A Matter of Time, Roots and Shadows, and The Long Silence. Aerathu writes that â€Å"Shashi Deshpande looks into the childhood of her female characters and shows how childhood experiences go a long way in determining or influencing their adult lives. She believes that childhood experiences are lasting and that they have a crucial role to play in the formation of a healthy personality† (140). But, â€Å"protagonists of Deshpande have deprived childhood, in one way or another. These deprivations in childhood, equip them with the power to fight and survive till the end† (149). Asha Susan Jacob divulges the â€Å"voice of the silenced† in her study of Despande’s novels. She concludes that â€Å"Each of the marriages is marked by silence† (151). In the evolution of their character, their â€Å"decision to break the silence is the first sign of liberation . . . . From a state of passive acceptance they move to active assertion. By refusing to succumb to societal pressures and by creating space within the matrix Deshpande women succeed in establishing their identity by expressing themselves† (164). G. Baskaran tries to explain incoherent and loosened relationships in her reading of Shashi Deshpande’s â€Å"Wingless Angels† and â€Å"Amputated Mothers† in her short stories from Collected Stories Vol. I. She reveals in her s tudy: â€Å"The aspirations of almost all the young girls of Deshpande’s short stories go unfulfilled because of the difference in the mental make-up between persons of different generations. This causes a heavy blow to the parent-daughter relationship precipitating alienation† (178). Premlatha Dinakarlal and K. Nirmala in their respective articles study â€Å"Subaltern Voices† and â€Å"A Layman’s Study in Psychology† in Arundhati’s novel The God of Small Things. While Premlatha Dinakarlal suggests: â€Å"Indian government must work to remove traditional practices that subordinate women . . . to establish gender justice and ensure dignity and self-respect to which women are entitled† (185). K. Nirmala holds: â€Å"Arundhati Roy’s exceptional ability to get into the disturbed psyche of the different personae is indeed commendable . . . . The psychology of the characters reveals an unusual mental make-up that motivates their behaviour in times of stress† (187). Eliza Joseph and Lata Mishra study Bharati Mukherjee’s novels Desirable Daughters and Jasmine respectively. Eliza Joseph, in her article ‘Perspecti ves on the â€Å"Mestiza† Consciousness: Bharati Mukherjee’s Desirable Daughters,’ infers that â€Å"Desirable Daughters proclaims that both expatriates and immigrants cannot sever themselves entirely from their cultural roots and their ethnic past† (209). Lata Mishra concludes: â€Å"Cultural fusion in the novel is thus a placing of the protagonist as a subject in control and as an agent of the re-building of the Self. The protagonist is not affixed to any fixed or single identity since she discovers no fixed roots to cling to. Instead of anchoring to a final selfhood she cannot help but shuttle among temporary identities in different spaces in different times, one after another† (219), in her article, â€Å"Representing Immigration through the Logic of Transformation: Bharati Mukherjee’s Jasmine.† Joji John Panicker examines cultural elements of the Marar community in Jaishree Misra’s Ancient Promises. Panicker observes: â€Å". . . the ways she (Jaishree Misra) presents the culture and customs of the Marars makes the book certainly remarkable and realistic. The people, their ways and the age-old adherence to tradition are all to be seen and felt in Ancient Promises. . . . Misra has successfully portrayed the tradition and customs of the Marar community† (232). S. Vasigaran writes that â€Å"Chitra Banerjee Divakaruni is concerned with the dialectics of the women immigrants’ experiences in the American soil whose prospects are repressed by the Indian tradition† (236). The critic has chosen only two stories â€Å"Clothes† and â€Å"The Word Love† from her book. Arranged Marriage, for her study in the paper and concludes: â€Å"These women have finally chosen American individualism eschewing their deep-rooted loyalty to their cultural tradition because they feel that they have been encumbered by their tradition instead of being inspired and encouraged by it† (242). Sandip Guha Roy & Joydeep Banerjee have studied the conflicting positions in Jhumpa Lahiri’s novel The Namesake to conclude that â€Å"Immigration to an alien world today is not as equivalent, not as dreaded as being uprooted–as it had been so many decades ago . . . the psychological effects of the change in culture as a consequence of dislocation pervades strongly. †¦ As cultures superimpose upon each other, they smear the life-fabric of transnational migrants indelibly, perhaps, producing more denizens of a global community like the protagonists in The Namesake† (260-61). Lata Mishra in her article on Lahiri’s fiction deduces: â€Å"Lahiri’s women are not the silent sufferers. In fact in their silence and their power to continuously reassess the cross cultural mores improve their own as well as the lives of their close ones . . . . Outwardly these characters may seem to be powerless in Western society but actually these characters are gifted with remarkable inner adaptability and yet not over-assimilatory nature† (273). Avis Joseph thoroughly examines Githa Hariharan’s novel, The Thousand Faces of Night, to study the muddle of human relationships and believes Hariharan has â€Å"succeeded in tracing the battles of woman in her relationship with man and society, not to urban existential angst but to times immemorial† (280). Chithra PS studies Kiran Desai’s The Inheritance of Loss from post-colonial perspective. Chithra concludes: â€Å"in the postcolonial era, Indians have learnt how to curse in a foreign language. The foreigner has taught the language and now the Indians are using that language to disgrace the very same people who taught them that language† (291). PCK Prem, in his study of Chandramoni Narayanaswany’s novel, The Karans of Penang, in the background of freedom struggle, and she depicts the physical and psychological suffering of her characters. Ms Narayanswamy, retired as an IAS of Orissa cadre, now lives in Bhubaneswar. Prem scrutinizes: â€Å"Apparently The Karans of Penang appears a sensitive love story but deep down it is an engrossing tale of people who suffered during the freedom struggle and this lofty backdrop affords characteristic distinction to the entire pattern of story telling† (299). Poets There are four articles on women poets by Lakshmishree Banerjee, V. Alexander Raju, and two by Sudhir K. Arora. Banerjee’s article is a comparative study of world women poets, which a little bit goes beyond the scope of the book. The critic â€Å"seeks allowances to cross the borders of Time and Space and venture into the pulsating infinity of Women Poetry† (86). In her paper, she has encompassed the works of Emily Dickinson, Kamala Das, Nolene Foxworth, Julia Kristeva, Arlene Zide, Sarojini Naidu, EB Browning, Christina Rossetti, Amy Lowell, Edith Sodergran, Sylvia Plath, Mamta Kalia, Florence Howe, and many more. She comments: â€Å"Despite the disparities of culture, creed and colour, Women Poetry stands out as an intense, trailblazing experience of human living, as an endless river pouring into a limitless ocean of multi-hued vibrancies . . . . These poets are fast becoming the uncompromising voices of all-embracing truths, tender as well as acerbic in the impacting lyricism of their human language. Ambivalances, contradictions as well as poise, playfulness and affirmativeness characterize these creations as the New Poetry of a New Dawn of human civilization† (100-01). Sudhir K Arora’s analyses of Smita Tewari’s Hourglass and Charmayne D’Souza’s A Spelling Guide to Woman are quite penetrative in approach. In his article on Smita Tewari, Dr Arora observes: â€Å"Indeed, Smita Tewari’s ‘Poetic Self’ has made a spiritual journey successfully† to realize â€Å"some new aspects which she never experienced before . . . . Her verse is cathartic in nature† (298). In his article on D’Souza’s poetry, he finds it different. He comments: â€Å"Charmayne D’Souza has given voice to feminine sensibility making women realize their identity. She has endevoured (sic) her best to make the male world feel that a woman is not mere possession but is a person who has her own individuality. . . . She has written a new script through A Spelling Guide to Woman with the hope that women will realize their own role in shaping the life of men and there is nothing wrong if they ask for legal space encroached by men† (328). Interviews The book also has two interviews by Linda Lowen and Jaydeep Sarangi with Sarojini Sahoo and Rizio Yohannan Raj respectively. Sarojini Sahoo is a feminist writer. Her novels and short stories treat women as sexual beings and probe culturally sensitive topics . . . . Her writings deal with feminine sexuality, the emotional lives of women. Her blog, Sense & Sensuality, explores why sexuality plays a major role in our understanding of Eastern feminism–writes Linda Owen. Sahoo, herself, tells Linda: â€Å"In my various stories I have discussed lesbian sex, rape, abortion, infertility, failed marriage and menopause . . . . But still I believe someone has to bear this risk to accurately portray women’s feelings–the intricate mental agony and complexity which a man can never feel–and these must be discussed through our fiction† (122). The second review by Jaydeep Sarangi with Rizio Yohannan Raj, who has only one collection, Eunuch, of her poems published; t he other, Naked by the Sabarmati and Other Poems awaits publication from Sahitya Akademi, New Delhi. In this interview she tells of her Self, intrusion of Mumbai, her poetics, negotiation about the composite web of subjectivity, her bi-lingual ability, and the title of her first book Eunuch. She tells the interviewer bout her poetic vision: â€Å"Everything that I have experienced in this world has in some way contributed to what may be called my ‘cross-border’ vision† (252). I would also like to comment about the glaring proof-reading mistakes, leaving aside the text (as is evident in two of the quotes of this review and pointed there), in the very titles of the articles by Vincent Aerathu [â€Å"Girld† for Girl] (139)] and Sudhir K. Arora [â€Å"Woan† for Woman] (321)]. These offset the readers and also question the quality of the publication. In nut shell, the book presents established and the new authors side by side. This is a welcome step in Indian English literature; for, the critics and editors of older generation considered new writers as somewhat untouchable and nourished a bias in their minds against them. However, I believe while the earlier, pre-Independence writers struggled with their sensibility in a foreign tongue and tried to be English in their writings, the contemporary writers have taken it as a hobby to express their views in not the King’s English, but in the Indian English, a different label given and accepted in the world dictionaries. Indian English is certainly different from the other Englishes of the world. I hope it will be well received by the students and scholars of Indian English literature.

Administer Medication to Individuals and Monitor the Effects Essay

1 Understand legislation, policy and procedures relevant to administration of medication 1.1Identify current legislation, guidelines policies and protocols relevant to the administration of medication see more:identify who is responsible for medication in a social care setting The current legislation that is relevant to administration of medication in social care is: †¢Care standards act 2000 †¢Mental capacity act 2005 †¢Mental capacity act 2000 The legal management of medication are covered by The medicines act 1988 and various amendments such as: †¢The medicines act 1968 †¢The misuse of drugs act 1971 †¢The data protection act 1998 †¢The health and social care act 2001 †¢The children act 1989 Some have a direct impact on the handling of medication in social care settings. These are: †¢The heath act 2000 †¢Health and safety work act 1974 †¢The control of substances hazardous to health regulation 1999 †¢The access to health records act 1990 †¢Mental capacity act 2005 The recording, receipt, storage, administration and disposal of medications must be adhered by employers and employees in accordance with current policies and procedures. Policies are in place to protect everyone. Training should be undertaken or up to date before a support worker can administrate medication. 2Know about common types of medication and their use 2.1Describe common types of medication including their effects and potential side effects Common types of medication are: †¢Antibiotics – these treat infection – side effects are diarrhoea, bloating, sickness, indigestion and abdominal pain. †¢Antidepressants – treats depression or other mental health problems – side effects are blurred vision, diarrhoea, dizziness, loss of appetite, sweating sickness and feeling agitated †¢Analegsics – used to relive pain – side effects are sickness, nausea, dry mouth and drowsiness 2.2Identify medication which demands the measurement of specific physiological measurements

Nonsmoking Laws essays

Nonsmoking Laws essays Currently in the United States, there is no national ban against smoking in public places. Each state is enforcing its own regulations on where cigarettes can be used. However, in the past couple of decades, the number of regulations against smoking has been increasing. Smoking was banned on domestic flights in 1989. In 1998, the state of California passed a law against smoking in bars and restaurants. Since then, other states such as Delaware, New York, Florida and Connecticut have also legislated against Are these laws constitutional' Should all smokers have to stow their cigarettes in public places because of those individuals who do not smoke' The issue of whether or not to have these anti-smoking laws is not an easy one. For nonsmokers, these regulations are gladly accepted. Such bans mean that anti-smokers will breathe in a lot less smoke at work and other public areas. It also means that they no longer have to worry about health problems associated with second-hand smoke. To the contrary, the reasons to allow cigarette smoking in bars and restaurants can be just as persuasive. In a country where personal freedom is so crucial, is it legal to make everyone give up smoking' What about the hypocrisy involved' Why should cigarette smoking be banned in public places, and the drinking of alcohol, which is just as unhealthy and addictive, be allowed' Also, many bar and restaurant owners are being negatively affected by these anti-smoking laws. The history of cigarettes and tobacco go hand-in-hand with the history of the United Statesactually, way before the states were even born. It is believed that tobacco started growing in the Americas around 6,000 BC. However, it was not until around 1,000 years BC, perhaps the Mayan civilization in Central America, that people started to use the leaves of the plant for medicinal purposes to care for wounds and reduc...

University of Scranton Admissions Data

University of Scranton Admissions Data Are you interested in attending the University of Scranton? They accept almost three-quarters of all applicants. See more about their admissions requirements. Founded in 1888, the University of Scranton is a well-regarded Jesuit university located in Scranton, Pennsylvania. The University of Scranton has an impressive 11 to 1 student/faculty ratio, and the school has been recognized by U.S. News World Report for its commitment to teaching. At the undergraduate level, both health and business fields are quite popular. The university is committed to service, and each year more the 2,850 students perform 170,000 hours of community service. The University of Scranton has high retention and graduation rates, and an impressive number of students go on to graduate school. On the athletic front, the Scranton Royals compete in the NCAA Division III Landmark Conference. Will you get in? Calculate your chances of getting in with this free tool from Cappex. Admissions Data (2016) University of Scranton Acceptance Rate: 75Â  percentGPA, SAT and ACT Graph for Scranton AdmissionsTest Scores: 25th / 75th PercentileSAT Critical Reading: 510 / 600SAT Math: 520 / 620What these SAT numbers meanSAT comparison for Catholic collegesACT Composite: 23Â  / 28What these ACT numbers meanACT comparison for Catholic colleges Enrollment (2016) Total Enrollment: 5,380Â  (3,867 undergraduates)Gender Breakdown: 41Â  percent Male / 59 percent Female95 percent Full-time Costs (2016-17) Tuition and Fees: $42,162Books: $1,300 (why so much?)Room and Board: $14,264Other Expenses: $1,868Total Cost: $59,594 University of Scranton Financial Aid (2015-16) Percentage of Students Receiving Aid: 96 percentPercentage of Students Receiving Types of AidGrants: 94 percentLoans: 70Â  percentAverage Amount of AidGrants: $23,035Loans: $8,637 Academic Programs Most Popular Majors: Accounting, Biology, Business Administration, Communication Studies, Criminal Justice Studies, Elementary Education, English, Exercise Science, Finance, Human Services, Marketing, Nursing, Political Science, Psychology What major is right for you? Sign up to take the free My Careers and Majors Quiz at Cappex. Graduation and Retention Rates First Year Student Retention (full-time students): 87Â  percent4-Year Graduation Rate: 72 percent6-Year Graduation Rate: 79Â  percent Intercollegiate Athletic Programs Mens Sports: Lacrosse, Swimming, Soccer, Baseball, Basketball, Wrestling, Golf, Tennis, Track and FieldWomens Sports: Basketball, Field Hockey, Softball, Swimming, Tennis, Volleyball, Track and Field If You Like the University of Scranton, You May Also Like These Schools Villanova University: Profile | GPA-SAT-ACT GraphDrexel University: Profile | GPA-SAT-ACT GraphSaint Josephs University: Profile | GPA-SAT-ACT GraphUniversity of Delaware: Profile | GPA-SAT-ACT GraphMarist College: Profile | GPA-SAT-ACT GraphStony Brook University: Profile | GPA-SAT-ACT GraphFairfield University: Profile | GPA-SAT-ACT GraphDuquesne University: Profile | GPA-SAT-ACT GraphBoston College: Profile | GPA-SAT-ACT GraphTemple University: Profile | GPA-SAT-ACT GraphLoyola University Maryland: Profile | GPA-SAT-ACT Graph University of Scranton Mission Statement mission statement from the University of Scranton website The University of Scranton is a Catholic and Jesuit university animated by the spiritual vision and the tradition of excellence characteristic of the Society of Jesus and those who share in its way of proceeding. The University is a community dedicated to the freedom of inquiry and personal development fundamental to the growth in wisdom and integrity of all who share in its life. Data Source: National Center for Educational Statistics

Business introduction of AE.com, its business models and its Essay

Business introduction of AE.com, its business models and its evaluation - Essay Example The organisation aims to follow innovativeness and sheer dedication regarding offering quality services to the customers along with offering highly admired products. The organisation mainly offers branded products to the customers in global markets for younger population as well as for infants. Moreover, the organisation also possesses its online site named AE.com, through which various individuals are capable to purchase products and services on an extensive basis. It is also observed that for the previous few years, the company has also expanded its business activities in the global marketplace. It had launched outlets in Canada during the year 2001 and three franchise stores in Middle East, during the year 2010. The franchise stores in Hong Kong, Russia and China were founded in the year 2011. The company is also planning to expand its business in Israel and Japan in the coming years. It possesses 30,000 associates and around 1000 outlets all over the world (AE Better World, n.d.) . There are a number of competitors in the market for the organisation, among them The Gap Inc., Abercrombie & Fitch Co. and Pacific Sunwear of California Inc. deserve special mention. The company is also committed extensively towards providing affordable services to its customers. Moreover, in order to uphold safety standards, the products that are offered to the customers are tested in the laboratory to maintain hygienic process (AEO Management Co., 2013). The paper intends to discuss E- Business models and revenue generation mechanisms through web portal of AEO as well as the future business opportunities for the organisation in a detailed basis along with providing certain recommendations. Business Models (E-Business Models) E- Business models are vital components for an organisation which aims to conduct business activities through online basis. These models enable a company to direct information flow on the basis of which product as well as service related activities of the co mpany can be maintained within the framework of internet. AEO generally uses e-Commerce business model within the periphery of e-business model. A few of the leading e-Commerce business models include storefront model, dynamic pricing model, portal model and auction model among others. The e-business model used by AEO is storefront model, as it is observed with the assistance of storefront model the customers are able to purchase a variety of products through online sources or sites. The key facets that are involved in the storefront model encompass the features such as security policies, transaction processing, storage of information as well as payment through online mode (Catedra Inginerie Software, 2002). In this similar context, it is also recognised that the organisation provides the facility of transaction processing through its website as customers are facilitated to make payments through online sources and also through mobile phones. The company is also providing auction rat e securities to the organisation and securities to the customers regarding theft of products in the outlets. However, negative conditions and respondents in Auction Rate Security (ARS) market, could provide a drastic impact on the investment process of the organization for a